Rocket Internet – launches Carmudi at TechCrunch Disrupt

Rocket Internet, the world’s largest Internet incubator, today announced its move into the Emerging Market Vehicle Classifieds space with its new venture Carmudi. is a vehicle marketplace offering sellers and buyers the ideal platform to find cars, motorcycles and commercial vehicles online. The platform has already launched operations in Mexico, Nigeria, Pakistan, Bangladesh and Myanmar, targeting almost 700 million people in all countries. Further country launches are scheduled for the upcoming months. 

The launch of Carmudi was announced during the TechCrunch Disrupt in Berlin, illustrating Rocket’s focus on the emerging market classifieds space. Only three weeks ago, Rocket announced its first move into the classifieds business with the launch of its real estate platform Lamudi ( in 13 countries. 

By leveraging Rocket Internet’s operational expertise and global network, Carmudi has been able to reach market leadership in most countries shortly after opening its website. Following the early successes, Carmudi has decided to continue its roll-out and is now focused on becoming the leading emerging market car classifieds platform.

Koen Thijssen, MD Asia Classifieds from Rocket Internet, commented: “After having successfully developed our vehicle websites in five emerging markets in the past couple of months, we are very excited to continue our global roll-out and unify all of our services under our new brand name Carmudi. So far, across all markets we have already signed a large number of vehicle dealers and agents, registered extremely fast growing traffic on our websites and received great feedback from our users. This shows that we clearly meet a new demand for a broad and well-functioning vehicle platform in the markets that we operate in. By leveraging Rocket Internet’s support and knowledge, we will grow Carmudi very fast and establish the company as the new number one vehicle platform in emerging markets.”

The vehicle marketplace enables customers to easily find or sell their car, motorcycle or commercial vehicle online. At the same time, vehicle dealers and agents get a trusted online presence through a personalized webpage. Key characteristics of Carmudi are its diverse vehicle offers, the intuitive website set-up and the high security standards to avoid fraud. The business platform operates under a high level of transparency through professional photos, updated listings, detailed descriptions, reports and rankings for 100% of its vehicles in each market. The Carmudi platform helps sellers to manage their inventory fast, easy and stress-free. 

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